Topshop Launches its High Summer 2010 Collections

London, UK (PRWEB) April 21, 2010

Topshop has launched its High Summer 2010 collections, just in time for the sunshine. To accompany the new collections, Topshop customers can access a behind-the-scenes video from the brand's advertising campaign shoot which shows the newest trends for the summer season. Packed with styling ideas, it is the perfect way to get inspired and choose what to fill your wardrobe with.

Topshop's in-house design team have the enviable task of finalising the trends the store will feature each season. They do this by trawling the globe in search of the most exciting new pieces, snapping great street style looks, and being inspired by all the cool places they visit. These ideas are then brainstormed, developed, and crystallised into the current Topshop High Summer (http://www.youtube.com/user/TopshopPodcasts?feature=mhw5#p/u/0/QJzQETtEjx8 ) collections.

For summer there are a lot of new looks to have fun with. Summer Fete offers a mix of sorbet shades, pretty prints and bleached-out denim, whilst in Festival Army, military-inspired pieces have a grungy edge. In Club Tropicana, body conscious summer dresses and hotpants in bold prints and colours look at home on the beaches of Rio de Janeiro. Finally, jersey maxi dresses (http://us.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?beginIndex=0&catalogId=32051&storeId=13052&categoryId=162949&parent_category_rn=133427&langId=-1&top=Y), sleeveless denim gilets and towering platforms offer slick city chic in Body Armour.

Topshop dresses (http://us.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?catalogId=32051&storeId=13052&categoryId=133427&langId=-1&top=Y ) continue to be key, particularly those featuring pretty sherbet colours and pastel ginghams. Shoes are also a big trend for SS10 with wedges and clogs taking centre stage.

Topshop's behind-the-scenes video was filmed at its high summer shoot, offering inspiration on how best to style up the seasons' newest looks. The film shows photographer Josh Olins and stylist Kate Phelan at work, with hair by Shon and make-up by Hannah Murray, consultant on Topshop Make Up, the store's forthcoming make-up line (due out in May).

Topshop is also getting ready for the new Kate Moss Topshop collection in May.

About Topshop

Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir Philip Green became owner of Arcadia Group Ltd in 2002.

Topshop is continually recognised as being an authority on womens clothing (http://us.topshop.com/ ), having won several awards for design reputation and new services, and has a wide range of womens dresses, chunky shoes (http://us.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?beginIndex=0&catalogId=32051&storeId=13052&categoryId=198506&parent_category_rn=198504&langId=-1&top=Y ), maternity clothing, jackets and womens jeans.

Topshop was the first fashion retailer to show on schedule at London Fashion Week in September 2005 and continues to grow its reputation for supporting exciting new talent.

For further media information, photos and comments please contact:

Liz Shuttleworth

Press Officer

Press Office

Arcadia Group Ltd

70 Berners Street

London

W1T 3NL

020 7927 1484

http://www.topshop.com

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Find More Maxi Dresses Press Releases

Topshop Make Up is Here!

London, UK (PRWEB) May 12, 2010

On Wednesday 5th May Topshop launched its first very own make-up range; containing all the must have make up essentials for SS10.

The full collection comes in two parts and will be refreshed twice a season; a Core Collection of first class beauty essentials as well as a capsule Trend Collection of directional hues, both embody the bold and innovative essence of Topshop.

With its first make up range, Topshop has ensured its cosmetics encapsulate the Topshop spirit, by formulating it with a mixture of directional colours and seasonal collections. Inspired by a World Tour, Topshop have injected their knowledge of trends, colours and textures to create an original fresh approach to make up (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?catalogId=19551&storeId=12556&categoryId=206987&langId=-1&top=Y).

Topshop has teamed up with top make-up artist Hannah Murray; renowned for her work on the catwalks in some of London's most influential fashion houses to help launch the new range. The two last collaborated when Murray worked on the AW10 Unique show, hosted by Topshop at London Fashion Week in February 2010.

To celebrate the May launch, Topshop is partnering with TAAZ.com, to launch its new Online Makeover (http://www.taaz.com/) tool. The tool will allow customers to digitally 'try on' a variety of preloaded photos - or upload their own photos - to see what product best suits them for the complete Topshop makeover (http://www.youtube.com/user/TopshopPodcasts#p/u/1/TIqprx3vbpI).

Kate Walmsley, Head of eCommerce for Topshop, comments: "We wanted our customers to be able to interact and play with Topshop Make Up online. The quality of the TAAZ.com virtual makeover tool and the ability to customise the experience to reflect the Topshop brand made them the perfect partner. It's so much fun, it had all the girls at Topshop HQ instantly addicted!"

About Topshop:

Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir Philip Green became owner of Arcadia Group Ltd in 2002.

Topshop is continually recognised as being an authority on women's fashion, having won several awards for it's design reputation and new services, and has a wide range of clothing from womens jeans (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?catalogId=19551&storeId=12556&categoryId=115935&langId=-1&top=Y) and maxi dresses (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?catalogId=19551&storeId=12556&categoryId=162924&parent_category_rn=42344&langId=-1&top=Y) to maternity wear.

Topshop was the first fashion retailer to show on schedule at London Fashion Week in September 2005 when it presented its own acclaimed in-house design collection Unique (created in 2001). Subsequent partnerships with international boutiques as far flung as Tokyo and LA followed and Topshop continues to grow its reputation for supporting exciting new talent.

For further media information please contact:

Liz Shuttleworth

Press Officer

Press Office

Arcadia Group Ltd

70 Berners Street

London

W1T 3NL

020 7927 1484

http://www.topshop.com

###

Kate Moss Topshop Presents New Spring Summer 2010 Collection

London, UK (PRWEB) May 22, 2010

Kate Moss Topshop presents a new collection of vintage inspired signature pieces for Spring Summer 2010.?Featuring a handful of limited-edition items and an eclectic mix of eras, styles, fabrics and colour palettes, the core collection truly reflects Kate's bohemian take on dressing and covers every occasion for the season ahead.

Topshop and Kate Moss have targeted contemporary designs throughout the range with the new collection taking its inspiration from the 1970s; vintage floral print shirts complete with corseting panels to update a classic.

Dresses dominate the collection, varying from casual summer frocks to elegant daywear through to show-stopping evening gowns. The selection of dresses uses a mix of floral print, sleeved and sleeveless, chiffon tiered as well as 1920s-inspired maxi dresses. The subtle and feminine tones combined with the contemporary approach highlights the diversity in this collection; emphasised by the ditsy print washed cotton mini dress with a maxi length graduated back - the dress of the season. Denim makes a comeback too with a larger selection of shapes and washes. Grey super skinnies, hippy-ish low rise wide leg jeans and a fitted denim blazer are key pieces within the collection.

Topshop has also published a short Kate Moss Topshop (http://www.youtube.com/watch?v=uIFbe_TG7PE ) film shot by British fashion photographer and industry favourite, Nick Knight, to accompany the 98 piece collection and allow online viewers to get a first look.

The film showcases the vintage inspired collection and features Kate Moss dancing along to the Strange Boys, backlit with an array of dreamy colours. The video was the first of its kind for Kate Moss in her long established relationship with Topshop. She commented; "The way Nick shot the film really brings across the airy and romantic feel of this collection".

About Topshop:

Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir Philip Green became owner of Arcadia Group Ltd in 2002.

Topshop is continually recognised as being an authority on women's fashion (http://www.topshop.com/ ) on clothing such as jeans, (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?catalogId=19551&storeId=12556&categoryId=115935&langId=-1&top=Y ) dresses and the in-trend maxi dresses (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?beginIndex=0&catalogId=19551&storeId=12556&categoryId=162924&parent_category_rn=42344&langId=-1&top=Y ) having won several awards for design reputation and new services, and has a wide range of clothing from women's jeans and maxi dresses to maternity wear.

Topshop was the first fashion retailer to show on schedule at London Fashion Week in September 2005 when it presented its own acclaimed in-house design collection Unique (created in 2001). Subsequent partnerships with international boutiques as far flung as Tokyo and LA followed and Topshop continues to grow its reputation for supporting exciting new talent.

For further media information please contact:

Liz Shuttleworth

Press Officer

Press Office

Arcadia Group Ltd

70 Berners Street

London

W1T 3NL

020 7927 1484

http://www.topshop.com

###

Topshop Unveils Exclusive Collection Designed by Up-and-Coming Fashion Star Mark Fast

London, UK (PRWEB) July 11, 2010

Topshop has unveiled Mark Fast's first capsule collection. The high-impact five piece knitwear collection echoes the aesthetics of Mark's mainline label, featuring his trademark intricate knitwear and sexy skin-revealing panels.

Mark was inspired by sleek exotic birds for his collection for Topshop, particularly the shimmer of their wings and the movement of their feathers as they fly. This references his SS09 mainline collection, his first collection following his graduation from Central Saint Martins which captured the attention of the international fashion press.

Mark Fast is a Canadian born knitwear designer. His work is often inspired by the endless possibilities of lycra yarns, sculpting areas of tension and areas of volume over the body. He is also obsessed with texture, and the relationship between garments and the wearer's body. All these things are evident in his latest exclusive work for Topshop.

The star of this five piece collection is a body-conscious high-impact dress which is heavily embellished with matte rubberised beads, adding weight and drama to the fine knitwear. A knitted skirt in dark grey hugs the hips, whilst a one-shoulder dress in pale pink is subtle and understated.

The Mark Fast collection (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?beginIndex=0&catalogId=19551&storeId=12556&categoryId=220538&parent_category_rn=175985&langId=-1&top=Y ) is concluded with a lilac-grey crochet dress covered in tiny holes, so as to appear moth-eaten, and a black sleeveless mid-length dress.

The collection is available from Topshop stores in Oxford Circus, Liverpool and Manchester Arndale as well as through the Topshop website.

About Topshop:

Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir Philip Green became owner of Arcadia Group Ltd in 2002.

Having won several awards for design reputation and new services, Topshop positions itself as a fashion authority supplying all women's fashion needs. Topshop is continually recognised as being an authority on women's clothing by continuing to provide key fashion pieces such as jeans (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?catalogId=19551&storeId=12556&categoryId=115935&langId=-1&top=Y ), bodycon dresses (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?beginIndex=0&catalogId=19551&storeId=12556&categoryId=162920&parent_category_rn=42344&langId=-1&top=Y ), shoes, trousers, maxi dresses and skirts, as well as fashion essentials like make up (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?catalogId=19551&storeId=12556&categoryId=206987&langId=-1&top=Y ).

Topshop was the first fashion retailer to show on schedule at London Fashion Week in September 2005 when it presented its own acclaimed in-house design collection Unique (created in 2001); this brought subsequent partnerships with international boutiques as far flung as Tokyo and LA. Topshop continues to grow its reputation for supporting exciting new talent.

PR Contact:

Liz Shuttleworth

Press Officer

Press Office

Arcadia Group Ltd

70 Berners Street

London

W1T 3NL

020 7927 1484

http://www.topshop.com

###

Topshop Announces its New Autumn/Winter Collections

London, UK (PRWEB) July 15, 2010

Topshop have just launched their autumn/winter collections, High Performance, Out of the Wild, Dark Nouveau and Outsiders.????

Continuing on from the summer's sportswear inspired craze, High Performance features panelling, clashing textures and high-tech fabrics. Giving sportswear a tougher feel for winter, styles are layered, worn under and over one another, while panels of aertex, mesh, lace, jersey and leather sit together to create a new look. Finishes use sportswear technology; seams are fused, while edges are bonded and laser cut for precision. Prints are also central to this look and are at once tribal and technical - a car tyre print adorns a loose-fitting chiffon trouser while graphic prints adorn dresses (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?catalogId=19551&storeId=12556&categoryId=42344&langId=-1&top=Y ) which feature mesh panels.

Tapping into the colours of autumn, the Out of the Wild collection is founded upon the elements. Faux fur, bondage-style strapping, dishevelled fabrics and patchwork feature heavily, making textured knitwear and mixed materials central to this trend. With pieces that are knotted, laddered, and adorned with feathers and wild trims mixed with checks and tweed, the collection has an outdoors throw on feel. Softer elements combine with tougher pieces and feature photo real-prints inspired by nature; a leaf skeleton print decorates a pleated chiffon maxi skirt that also features animal markings and looks great teamed with cable knit knee high socks and oversized, chunky knits.

As nights get longer and the days get darker earlier, Topshop has created the Dark Nouveau collection which has an after-hours feel. Taking inspiration from the Art Nouveau movement - including Bardsley's illustrations for Oscar Wilde and the more recent Banshees created by Neville Page for Avatar - the collection has a whimsical, fairytale feel. With tough, medieval-esque details used throughout, this collection provides a great opportunity to experiment with different make up (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?catalogId=19551&storeId=12556&categoryId=206987&langId=-1&top=Y ). Dark lipsticks and heavy eye shadows will complement the clothing range which includes studded corsets and cage-like skirts with harness detailing.

Also tapping into the great outdoors, the Outsiders collection takes the best of Britain's heritage pieces and deconstructs them to create a modern feel. Elements of hunting, shooting, and fishing pervade the trend; the Jodhpur and the equestrian style jacket are key and prints take their inspiration from bird watching.

Topshop has also published a short behind the scenes video to accompany the new Topshop Autumn Winter collections (http://www.youtube.com/user/TopshopPodcasts#p/u/0/K_DCyqEiufQ ) and allow online viewers to get a first look.

About Topshop:

Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir Philip Green became owner of Arcadia Group Ltd in 2002.

Topshop is continually recognised as being an authority on women's clothing by continuing to provide key fashion pieces such as jeans, dresses including a range of bodycon dresses (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?beginIndex=0&catalogId=19551&storeId=12556&categoryId=162920&parent_category_rn=42344&langId=-1&top=Y ), shoes, trousers and skirts. Having won several awards for design reputation and new services Topshop positions itself as a fashion authority supplying all women's fashion needs from jeans (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?catalogId=19551&storeId=12556&categoryId=115935&langId=-1&top=Y ) and must have maxi dresses to fashionable maternity wear.

Topshop was the first fashion retailer to show on schedule at London Fashion Week in September 2005 when it presented its own acclaimed in-house design collection Unique (created in 2001). Subsequent partnerships with international boutiques as far flung as Tokyo and LA followed and Topshop continues to grow its reputation for supporting exciting new talent.

For further media information please contact:

Liz Shuttleworth

Press Officer

Press Office

Arcadia Group Ltd

70 Berners Street

London

W1T 3NL

020 7927 1484

http://www.topshop.com

###

Topshop Make Up Launches Heavy Duty -- A Trend Led Collection for Autumn/Winter

London, England (PRWEB) September 29, 2010

On 28th September Topshop will be launching its second limited-edition make up collection, Heavy Duty. Following the earlier festival inspired summer collection; Heavy Duty is an unapologetic homage to LA's bohemian grunge aesthetic and pulls in Topshop's key looks for the season.

Heavy Duty promises deep tones in never before seen formulas that will mix wet and dry textures while keeping the unique quirky packaging design as seen previously.

Top of the wish list for many is Heavy Duty's Kohl Dust. This is designed to crumble beautifully into the eye to create that party girl 'slept in' chic look. Paired with the 'bitten cherry shade of stain' Lip Marker, this is the perfect finishing touch for the tough yet feminine winter chic look.

Lizzie Dawson, Topshop Senior Designer, commented, "On a recent cool hunting trip to LA, I was inspired by how Californian girls effortlessly mixed new brands with old American vintage. The result is an eclectic lived-in grungey glamour that embodies Heavy Duty."

The full 14 piece collection encompasses colour for lips, eyes and nails and is driven by a unique range of shades, from aubergine tones through to pewters and inky petrols.

A beauty bag must-have comes in the form of a lacquered lip gloss in deepest Chilli Red, delivering the wettest look lip coverage. Another must-have of the collection is the eye duo palette that holds an intensely pigmented wet to dry formula in pairings of inky tones. Carbon mascara comes in raven black creating the ultimate lengthened look complementing perfectly the smokey, sultry look.

"Although Heavy Duty embodies a toughness and strength never before seen in Topshop Make Up, the playfulness of hand drawn scribbles and craft materials still embodies the creative essence that is synonymous with the brand." Sarah Thorne, Topshop Senior Creative Designer

The collection encompasses two key trends, 'All Laquered Up' and 'The Ultimate Smokey' that draw on the key trends for autumn/winter and have been created into video podcasts to help customers create this season's favorite looks using core pieces from the collection:

All Laquered Up - podcast 1, sees make up artist Hannah Murrey create a look that is feminine but with attitude using key collection pieces, Eyeshadow Duo Greyscale' and Lips in 'Beguilded'.

Whilst Podcast 2 - The Ultimate Smokey' creates an experimental look focusing on stained lips, cascading shadows and opulent blacks creating a look that is feminine but with attitude.

Both podcasts are availiable to watch on http://www.youtube.com/topshoppodcasts

For those that are unable to get to store, Topshop has again partnered with TAAZ.com -an Online Makeover tool that will allow customers to digitally 'try on' the new collection on a variety of preloaded photos - or upload their own photos. To full collection will be live to try on the day of launch, visit http://www.taaz.com/topshop/topshop.html for more details.

About Topshop

Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir Philip Green became owner of Arcadia Group Ltd in 2002.

Topshop is continually recognised as being an authority on women's fashion on clothing such as jeans, dresses (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?storeId=12556&categoryId=209717&top=Y&langId=-1&catalogId=33057), shoes, and make up (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?catalogId=33057&storeId=12556&categoryId=208495&langId=-1&top=Y). Topshop has won several awards for design reputation and new services, and has a wide range of clothing from women's jeans (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?storeId=12556&categoryId=209753&top=Y&langId=-1&catalogId=33057) and maxi dresses (http://www.topshop.com/webapp/wcs/stores/servlet/CategoryDisplay?storeId=12556&parent_category_rn=203984&categoryId=209719&top=Y&langId=-1&catalogId=33057) to maternity wear.

Topshop was the first fashion retailer to show on schedule at London Fashion Week in September 2005 when it presented its own acclaimed in-house design collection Unique (created in 2001). Subsequent partnerships with international boutiques as far flung as Tokyo and LA followed and Topshop continues to grow its reputation for supporting exciting new talent.

PR contact:

Harriet Gordon

3 Little Portland Street

London

W1W 7JB

+44 (0) 845 241 8515

###

Topshop Announces Christmas Collections with a Behind the Scenes Video

London, England (PRWEB) November 18, 2010

Topshop has revealed its new collections for Christmas 2010; Snow Queen, New Puritan, Demi Couture and Abigail's Party, all available online and in store. The clothing retailer has also released a behind the scenes video highlighting the individual style of each collection.

Snow Queen is inspired by the textures of the natural world and drifts through the snow-covered landscape in billowing chiffon, toughened up with feathers and fur. Sheer mesh tops and dresses are scattered with crystals, whilst fine silver lace knits are reminiscent of suits of armour. Studs and spikes are replaced with chains and chainmail, whilst fur, feather and fluffy marabou trims decorate tops and dresses. Dresses are long and frothy, or cut short at the front with a dramatic train at the back. The Snow Queen girl makes a dramatic statement in a look straight out of the pages of a fairytale.

Evoking the new minimalism that is taking hold of wardrobes, the New Puritan collection draws inspiration from a medieval, puritanical era. The spray-on body con, studs and spikes of previous trends are replaced, with a focus on a new clean, straight-cut silhouette and a mood of softened austerity. Razor sharp tailoring is key and includes tuxedo suits, waistcoats and lean cigarette pants. Capes are also important, and have an almost Vatican-inspired appeal. Alongside tailoring, evening shifts and tunics also feature in leather and velvet. The New Puritan girl makes a statement of simplicity.

The third collection in Topshop's Christmas offering, Demi Couture offers up mini dresses in candy colours, inspired by '60s party dressing. Baby doll dresses are worn with fur or marabou tippets, whilst shell tops are teamed with matching flared trousers and pussy bow blouses come in jewel colours. The silhouette is neat and tidy, often with a flick hem, but the fabrics are richly textured, and include boucles, tweeds, heavy guipure lace, appliqu? and Lesage embroidery techniques. Jewels and embellishments add further interest. Colours include butterscotch, peppermint and nectarine.

Abigail's Party features evening dressing taking inspiration from the 1970s, bringing freshness to the maxi dress trend. Floor-sweeping gowns come in bold graphic prints, slit to the thigh, with billowing cape sleeves and deep plunging necklines for maximum impact. Pleated chiffon adds whimsy to jumpsuits and dresses, whilst the new wide-leg palazzo trouser shape of the summer is given new life in luxe fabrics like crepe jersey or silk chiffon. Everyday pieces are worked through this trend for wearability, including camel separates, denim and corduroy. Fur adds texture and is coloured, tipped, patched and in unusual colour combinations. Waists are high and lengths are long, accessorised with flashes of gold and the highest of platform sandals.

About Topshop:

Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir Philip Green became owner of Arcadia Group Ltd in 2002.

Topshop is continually recognised as being an authority on women's fashion on clothing such as jeans, dresses (http://www.topshop.com/webapp/wcs/stores/servlet/CatalogNavigationSearchResultCmd?storeId=12556&categoryId=209717&top=Y&catalogId=33057&langId=-1&parent_categoryId=208523&beginIndex=1&pageSize=20&sort_field=Relevance), scarves, knitwear (http://www.topshop.com/webapp/wcs/stores/servlet/CatalogNavigationSearchResultCmd?catalogId=33057&storeId=12556&langId=-1&viewAllFlag=false&sort_field=Relevance&categoryId=208525&parent_categoryId=203984&beginIndex=1&pageSize=20) and shoes.

Topshop has won several awards for design reputation and new services, and has a wide range of clothing from women's jeans and jackets (http://www.topshop.com/webapp/wcs/stores/servlet/CatalogNavigationSearchResultCmd?storeId=12556&categoryId=209744&top=Y&catalogId=33057&langId=-1&parent_categoryId=208526&beginIndex=1&pageSize=20&sort_field=Relevance) to maternity wear, make-up (http://www.topshop.com/webapp/wcs/stores/servlet/CatalogNavigationSearchResultCmd?storeId=12556&categoryId=208495&interstitial=true&top=Y&langId=-1&catalogId=33057&beginIndex=1&pageSize=20&sort_field=Relevance) and gifts (http://www.topshop.com/webapp/wcs/stores/servlet/CatalogNavigationSearchResultCmd?catalogId=33057&storeId=12556&langId=-1&viewAllFlag=false&sort_field=Relevance&categoryId=223056&beginIndex=1&pageSize=20&interstitial=true).

Topshop was the first fashion retailer to show on schedule at London Fashion Week in September 2005 when it presented its own acclaimed in-house design collection Unique (created in 2001). Subsequent partnerships with international boutiques as far flung as Tokyo and LA followed and Topshop continues to grow its reputation for supporting exciting new talent.

PR Contact:

Liz Shuttleworth

Press Officer

Press Office

Arcadia Group Ltd

70 Berners Street

London

W1T 3NL

020 7927 1484

http://www.topshop.com

# # #